August 9, 2017 by Joseph Tarnowski
CHANDLER, Ariz. — StubbyStrip won the ECRM/MMR Buyers Choice Award for its 6-pack beverage carriers during ECRM’s Housewares, Household & General Merchandise EPPS, held here recently. nkd Life was a finalist with its water filtration bottle.
The two companies were selected from dozens of entries in the award program, samples of which were displayed in the ECRM hospitality area during the EPPS meetings. Buyers cast their votes based on product innovation and packaging.
Maple Grove, Minn.-based StubbyStrip’s (stubbystrip.com) 6-pack beverage carrier features individual, easy-to-share cozies, part of its product line that includes the FlexiKooler and FlexiRoo, which can sleeve any drink from a small Red Bull all the way up to a 2L hydration or water bottle, according to the company. Both models feature a protected pocket for ID, keys, money and even a phone. Additionally, they feature a comfortable handle plus carabiner to clip to your belt loop, backpack or a shoulder strap, enabling users to connect multiples and go hands free.
Nkd life (nkdlife.co.uk), is a London-based company that specializes in the design, development, manufacture and sales of water purification and filtration technologies. Its nkd Pod water filtration devices are developed to remove harmful contaminants – such as bacteria, viruses and parasites — while ionizing, alkalizing and increasing antioxidants. According to the company, the filtration system filters up to 99.9% of micro-biological contaminants, its activated coconut carbon layer improves taste, and it eliminates the waste from bottled water.
T3 Quick Hit: the Nkd Pod+ filters your water while you drink for the ultimate watery taste
Like a more lifestyle-oriented take on the Lifestraw
Here’s an interesting bit of marketing: the excellent Lifestraw filters muck and bacteria from river water, for hikers to drink.
The Nkd Pod+ is a slightly different – if anything, slightly more advanced – take on the same idea, but it’s aimed at everyday users who want to remove the taste of chlorine from tap water.
Using a replaceable filter, the Nkd Pod+ bottle filters out 99.9% of bacteria, chemicals and viruses, while gently alkalising (the opposite of acidifying) and ionizing your water, and even adding antioxidants to it.
It is, says, Nkd, “Space Programme Technology”, and filtering is so effective that cola actually comes out tasting pretty much of water. Yes, we have tried that.
All this seems a tad over-engineered if all you want to do is make tap water taste nicer, but Pod+ bottle is pleasingly designed, free from leaks and has a decent flow rate.
It’s also BPA free, dishwasher safe, and suitable for taking on a run or a long hike, or for keeping you hydrated during a summer festival.
Nkd suggests that buying a Pod+ could save you wasting 1,200 plastic bottle and £672 every year. Now, you might well ask, “Who the hell buys and drinks 1,200 bottles of water per year?” We don’t know, but whoever those people are, they will be chuffed with this.
The Nkd Pod+ is £19.95 including a filter. It comes in jet black, fire red, arctic white, fuchsia pink, lime green or aqua blue. Replacement filters are £7.95 each.
STUDY FINDS MORE THAN 24,000 CHEMICALS IN BOTTLED WATER: WHICH ONES ARE HARMING YOU
99.9% of bacteria and viruses are removed from water, making from any source including lakes, rivers, streams or ponds.